The Down Market is an Up Market for the Small Business

With the financial collapse of large corporations the small business owner is finally reaping the fruits of their labor. For years, small business owners have struggled under the empirical rule of “Big Business.” With demise of the large corporation, consumers are beginning to regain confidence with local businesses.

Small business sales have increased while large corporations have filed for bankruptcy. Why the change? Small businesses have the advantage of being exactly what they are, small businesses. Small business can easily gain clients or consumers by just being seen around town. Where large corporations spend billions on advertising , the small business owner relies heavily on their products and services to retain clients. The key is having great service and products that every consumer needs.

With the advent of the internet and social networking websites like MySpace, Facebook and Twitter the small business owner doesn’t have to spend a lot to make a lot. Owners that are network savvy can create a buzz on the internet that can create big business for the small business. What do you think?